Catch! A Fishmonger's Guide to Greatness

By: Cyndi Crother,The Crew of World-Famous Pike Place Fish

Price: $6.95

Quantity: 1 available

Book Condition: Used - VeryGood

Seattle locals and tourists alike flock to Pike Place each day to watch the fish fly. But Pike Place Fish is about more than just crowd-pleasing entertainment --- there is an underlying philosophy at work that has made the market both wildly successful and internationally renowned.

In an unusual combination of oral biography and practical business blueprint, Crother and the fishmongers take you behind the scenes at the famous market to illustrate the PPF philosophy and reveal the underlying assumptions that have made PPF the international phenomenon it is today.

Catch shows that to be "ordinary" is to be a victim of circumstances, responding to whatever comes one's way. To be "great" is to realize that anyone can live an extraordinary life. At Pike Place Fish, everyone is responsible for transforming themselves from ordinary to great by creating their own reality. The authors explore the issues of goals --- financial, personal and humanitarian --- and intention, showing how the crew itself creates these goals and works towards them in collaboration.

Most importantly, Catch examines the power of possibility and shows how you can achieve greatness in your own life. Catch explores such guiding principles as coaching and acknowledgment that are lacking in many businesses, and shows that you, too, can be the prime mover in your own experience.

Title: Catch! A Fishmonger's Guide to Greatness

Author Name: Cyndi Crother,The Crew of World-Famous Pike Place Fish

Categories: Adventure,

Publisher: Berrett-Koehler Publishers: December 2003

ISBN Number: 1576752542

ISBN Number 13: 9781576752548

Binding: Hardcover

Book Condition: Used - VeryGood

Seller ID: 267679